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How Fees Destroy Consumer Trust & What You Can Do ...
Fees are a common penalty for consumers, but by charging them you put yourself in direct opposition with your consumer's goals.
It’s critical that you offer rewarding products and convenient service that Millennials want. More than 75% of Millennials want to conduct some of their bank business in person, but if they miss out out on the conveniences offered by megabanks, you won’t earn their loyalty.
Kasasa® is an award-winning financial technology and marketing services company dedicated to helping both community financial institutions and consumers experience what it means to "Be Proud of Your Money." We're known for providing reward checking accounts consumers love, the first-ever loan with Take-Backs™, relationship-powered referral programs, and ongoing expert consulting services to community financial institutions.
By working exclusively with community banks and credit unions, Kasasa is helping to strengthen local economies across the nation, building a virtuous cycle of keeping consumers' dollars where they can do the most good. Our mission is to power a network of financial institutions in all 50 states offering products and services that are clearly beneficial for the consumer and the institutions offering them.