What Consumers Don’t Know (About Banking) Will Hurt You

Posted By Kasasa | December 6, 2019

Research finds most consumers would consider switching banks. According to the 2015 Consumer Banking Insights Study, 1 in 2 Americans would switch for higher interest rates, while 2 in 5 would switch for lower fees.

Yet 70% of Americans have never switched banks. The question is: why are 70% of all deposits still with the megas?

click this link to download PDF

View the full 2015 CBI Study Infographic.

BLOG

WHY and How with Finder

Kasasa CEO Gabe Krajicek shares why he’s so passionate about community financial institutions and how they can take back market share from the big banks.

Learn more

INFOGRAPHIC

How each generation handles their finances 

Learn more about how each generation interacts with their finances and their financial institutions — and how you can expand your relationship with them.

Learn more

BLOG

Survival of the fittest: Is your financial institution ready for the next adaptation?

How you choose to adapt over the next 12 months will absolutely determine your success over the next five years. Are you ready for it?

Learn more

What’s Kasasa?

Kasasa^® is an award-winning financial technology and marketing services company dedicated to helping both community financial institutions and consumers experience what it means to "Be Proud of Your Money." We're known for providing reward checking accounts consumers love, the first-ever loan with Take-Backs^™, relationship-powered referral programs, and ongoing expert consulting services to community financial institutions.

By working exclusively with community banks and credit unions, Kasasa is helping to strengthen local economies across the nation, building a virtuous cycle of keeping consumers' dollars where they can do the most good. Our mission is to power a network of financial institutions in all 50 states offering products and services that are clearly beneficial for the consumer and the institutions offering them.