Deposit Growth

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Real growth means low-cost deposits that last.

Community banks and credit unions experience phantom growth in several different ways, including high Cost Of Funds that eats up every penny of margin, an influx of CD customers who leave for a higher rate when the term ends, and consumers who sign up for new accounts only to leave when fintechs offer more. Move past phantom growth and drive real growth with a fresh approach.

Grow low-cost core deposits with Kasasa.

Grow low-cost core deposits with Kasasa.

6x

higher average balance per account1

45%

more non-interest income1

2/3

less reliance on expensive CDs2

1Kasasa Analytics, 2023

2NCUA/FDIC Q2 2023 vs. Q2 2022

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Real growth with a new approach.

Kasasa is more than a suite of innovative products. Over 20 years, we’ve identified the precise formula for measurable, long-term success.

Match consumers with great products.

KASASA ACCOUNTS

Summary:

Kasasa checking and savings accounts offer rewards people love. Get the best product designs to meet your specific goals.

Benefits:
  • Grow low-cost, core deposits. 
  • Drive non-interest income. 
  • Attract more engaged consumers. 
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Marketing that works, with less work.

OPTIMIZED MARKETING

Summary:

Launch new products in any market with the right product mix, tested campaigns, and audience intelligence.

Benefits:
  • Raise awareness of your brand. 
  • Attract new account holders. 
  • Deepen consumer relationships. 
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Make a great first impression.

FIRSTBRANCH® WEBSITES

Summary:

Welcome your future account holders with a responsive website that follows best practices for UX, SEO, and ADA compliance.

Benefits:
  • Increase your search ranking. 
  • Reach users on any device. 
  • Win over younger consumers. 
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Turn browsers into account holders.

INMO® DIGITAL ONBOARDING

Summary:

Make it easy for people to open and fund accounts online with applications that can be completed in minutes.

Benefits:
  • Open more deposit accounts. 
  • Receive consumer funds faster. 
  • Create operational efficiencies. 
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Now with freedom of choice.

Leverage your brand or ours.

Learn more

Explore resources for deposit growth. 

Helpful tools and expert insights. 

eBook

Creating real growth in the funding gap crisis

Blog

Turn phantom growth into real growth

Calculator

Calculate your deposit savings with Kasasa

Client Success Stories

See how others achieve real growth.

Increasing deposit growth without relying on CD specials.
$20M
in Kasasa deposit growth in 6 months.
See Jolt's success story
Boost engagement with low-cost, high-yield checking.
1.10%
all-in funding cost with Kasasa checking
See APCU's success story
"Guiding the market with higher rates." - Williamstown Bank

Ready for real deposit growth?

Contact us