blog
The Looming Generation Crisis
Accounts are not equal. Older generations typically hold a disproportionate amount of an institution's funds. You must attract accounts more aggressively.
A better retail experience isn't a mystery, although you might want to use some Mystery Shop phone calls to get the process started. We sit down with two of Kasasa's Retail Experience Managers to take a closer look at what most consumers experience when they call a community bank or credit union.
Kasasa® is an award-winning financial technology and marketing services company dedicated to helping both community financial institutions and consumers experience what it means to "Be Proud of Your Money." We're known for providing reward checking accounts consumers love, the first-ever loan with Take-Backs™, relationship-powered referral programs, and ongoing expert consulting services to community financial institutions.
By working exclusively with community banks and credit unions, Kasasa is helping to strengthen local economies across the nation, building a virtuous cycle of keeping consumers' dollars where they can do the most good. Our mission is to power a network of financial institutions in all 50 states offering products and services that are clearly beneficial for the consumer and the institutions offering them.