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Exchange | Andrew Swinney (3)
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How Do Consumers Actually Feel About Your Service?

Mystery shopping is one of the most effective ways to understand how consumers experience your brand. In an industry driven by trust and service...

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Attracting Millennials with Social Media

Millennials are the largest generation in American history and have a unique set of financial needs. The problem? Millennials can’t find you and they don’t know why they should care about you.

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Bank And Credit Union Slogans: What's In A Name

Slogans are a more than a catchy phrase. They are the chance to set expectations about your product and business in the mind of the consumer. We analyzed 1077 bank and credit union slogans to learn how financial institutions position themselves.

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How to Run A (Compliant) Social Media Contest

Social media contests are a great way to accelerate the growth of your community. However, there are plenty of ways in which one can go wrong.

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Skills Of A Good Social Media Community Manager

You're great at working with your community, but do your skills translate to the digital world? Being a social media community manager requires many skills.

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What’s Kasasa?

Kasasa® is an award-winning financial technology and marketing services company dedicated to helping both community financial institutions and consumers experience what it means to "Be Proud of Your Money." We're known for providing reward checking accounts consumers love, the first-ever loan with Take-Backs, relationship-powered referral programs, and ongoing expert consulting services to community financial institutions.

By working exclusively with community banks and credit unions, Kasasa is helping to strengthen local economies across the nation, building a virtuous cycle of keeping consumers' dollars where they can do the most good. Our mission is to power a network of financial institutions in all 50 states offering products and services that are clearly beneficial for the consumer and the institutions offering them.