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Exchange | Marketing Insights (9)

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What makes marketing?

Like an engine, marketing is made up of a lot of moving parts. Look under the hood to see what makes great marketing.

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podcast

Marketing in a pandemic podcast

Don’t stop your marketing during this (or any) crisis. Consumers of all generations are online. Listen to this podcast to hear how to meet them there.

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video

Expert look at consumers

Life has undoubtedly changed. So where are consumers now? Listen as consumer behavior experts discuss the new landscape.

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blog

Using data to build deeper consumer relationships

Data is the world’s most powerful resource. Learn how data can help you build deeper consumer relationships and execute income-generating strategies.

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blog

Marketing In Times Of Crisis: Why Reassurance ...

Three ways you can use reassurance messaging to connect with consumers during a time of crisis, and why it's the best thing you can do.

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blog

Don’t Stop Marketing Now: Your Marketing Matters More ...

Should you stop marketing during the COVID-19 pandemic? Here's our four-step recommendation, straight from the laptop of our CMO, Keith Brannan.

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What’s Kasasa?

Kasasa® is an award-winning financial technology and marketing services company dedicated to helping both community financial institutions and consumers experience what it means to "Be Proud of Your Money." We're known for providing reward checking accounts consumers love, the first-ever loan with Take-Backs, relationship-powered referral programs, and ongoing expert consulting services to community financial institutions.

By working exclusively with community banks and credit unions, Kasasa is helping to strengthen local economies across the nation, building a virtuous cycle of keeping consumers' dollars where they can do the most good. Our mission is to power a network of financial institutions in all 50 states offering products and services that are clearly beneficial for the consumer and the institutions offering them.