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Exchange | Marketing Insights (18)

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Brand Loyalty

Want to build a better relationship with your account holders? Here’s a hint: It goes beyond one interaction or great reward.

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Digital Marketing Puzzle

It’s a digital world. But being on your digital marketing game means more than having a good website. See all the pieces you need to solve the puzzle.

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How good are you at marketing?

Time to see where you really rank! Take the quiz to find out if you’re a marketing novice or master. No matter what, you’ll find helpful tips to improve.

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Did financial institutions forget about Gen X?

Gen X makes up 25% of the population, and yet they generate 31% of the wealth. Surprisingly, it seems like this group has unmet financial needs.

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Are You Staffed To Keep Up With Changing Consumer ...

Consumer expectations are rapidly changing. In order to keep up with their demands, you have to ensure you have the right people on your team.

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The Data Imperative: Yesterday's News in Data

The Data Imperative: Yesterday's News in Data

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What’s Kasasa?

Kasasa® is an award-winning financial technology and marketing services company dedicated to helping both community financial institutions and consumers experience what it means to "Be Proud of Your Money." We're known for providing reward checking accounts consumers love, the first-ever loan with Take-Backs, relationship-powered referral programs, and ongoing expert consulting services to community financial institutions.

By working exclusively with community banks and credit unions, Kasasa is helping to strengthen local economies across the nation, building a virtuous cycle of keeping consumers' dollars where they can do the most good. Our mission is to power a network of financial institutions in all 50 states offering products and services that are clearly beneficial for the consumer and the institutions offering them.