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Generations explained

Confused about consumer banking habits? Find out what the different generations of consumers want — including Baby Boomers, Gen X, Millennials, and Gen Z.

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Stand out in your area

The road to good marketing is paved in multi-channel programs. Learn how to maximize their effectiveness for your specific market.

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The 5 competitive advantages

Stress less about the Fed. Check out a strategy for success that works in any rate environment.

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Digital Marketing Puzzle

It’s a digital world. But being on your digital marketing game means more than having a good website. See all the pieces you need to solve the puzzle.

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Consumer Apathy

We asked consumers the same questions about community institutions as we did two years ago. Here’s how’re they’re feeling today.

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Who Do Consumers Trust

People have lost trust in the megas and may be looking at community institutions in a new light. Let us break it down for you.

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What’s Kasasa?

Kasasa® is an award-winning financial technology and marketing services company dedicated to helping both community financial institutions and consumers experience what it means to "Be Proud of Your Money." We're known for providing reward checking accounts consumers love, the first-ever loan with Take-Backs, relationship-powered referral programs, and ongoing expert consulting services to community financial institutions.

By working exclusively with community banks and credit unions, Kasasa is helping to strengthen local economies across the nation, building a virtuous cycle of keeping consumers' dollars where they can do the most good. Our mission is to power a network of financial institutions in all 50 states offering products and services that are clearly beneficial for the consumer and the institutions offering them.