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Exchange | Digital Online Presence (10)

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Generations explained

Confused about consumer banking habits? Find out what the different generations of consumers want — including Baby Boomers, Gen X, Millennials, and Gen Z.

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Using your data as a gateway to growth

Big data is only getting bigger, but that doesn't mean you have to get left behind. There are steps you can take today to brush up your data game.

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2020 tactics for social

Haven’t updated your social media strategy since the days of Myspace? Here’s what’s changed and how you can keep up in 2020.

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Customer segmentation models: Why one size doesn't fit ...

Group like consumers in your market (and find the right ones to target) with our how-to on customer segmentation models.

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How to Start Marketing with Video Content

Businesses will need to change how they market to match this consumer trend. Here's how financial marketers can incorporate video into their content mix.

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Survey Results: The State Of The Finance Industry

We asked our Kasasa Expert Exchange panelists for their thoughts on the current state of the financial industry, and what strategies they plan to implement moving forward.

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What’s Kasasa?

Kasasa® is an award-winning financial technology and marketing services company dedicated to helping both community financial institutions and consumers experience what it means to "Be Proud of Your Money." We're known for providing reward checking accounts consumers love, the first-ever loan with Take-Backs, relationship-powered referral programs, and ongoing expert consulting services to community financial institutions.

By working exclusively with community banks and credit unions, Kasasa is helping to strengthen local economies across the nation, building a virtuous cycle of keeping consumers' dollars where they can do the most good. Our mission is to power a network of financial institutions in all 50 states offering products and services that are clearly beneficial for the consumer and the institutions offering them.